While HP was knocking IBM off its perch atop the server market with a 23 percent jump in sales in the first quarter, IBM was doing a turnabout in the network event management space, separating itself from HP by as much as 39 percent, according to IDC.
IBM’s latest deployment with ZON Multimedia in Portugal is one example how. And the operative word here is multimedia. Scott Sobers, program director for Service Provider Solutions at IBM, said that IBM is answering the call for a single view and management system for multiple network services.
“Telecom companies are not only looking to improve visibility, control and automation of services they deliver today like voice, video and data, or to improve quality, but they’re also looking at this smarter planet and their need to develop a whole new ecosystem,” Sobers said.
ZON is Portugal’s top cable pay TV provider, but as it expands into HDTV, high-speed internet access, digital voice, security, music and gaming, it needed a centralized management system and chose to replace its existing HP Network Node Manager with IBM Tivoli Netcool.
“Other CSPs are going in the same direction as ZON. They want this big integrated view of the service, the business and the customer,” Sobers said. “Today, most service providers are still siloed not only by technology domains, but by line-of business and they don’t have that complete view.”
ZON will use IBM’s service management software portfolio to automate and integrate its IT and networking systems across the company’s entire infrastructure. This portfolio includes Tivoli Netcool and Monitoring, Composite Application Manager, OMNibus and Network Manager. ZON has 1.88 million TV clients, 635,000 broadband and 646,000 fixed line customers.
IBM claims to have taken hundreds of such accounts away from HP in this space.
"IBM has been evolving and expanding its portfolio for infrastructure management in the communications industry and I think that is contributing to the wins,” said Elisabeth Rainge, director of NGN Operations at IDC. “What also needs to be taken into account are the somewhat isolated but interesting examples of substitutions, where a traditional fault management system might be replaced by another system that could be seen as a completely different kind or class of product.”