A second-generation service delivery platform was unveiled Wednesday by HP, which said its original SDP is in use by about two dozen service providers. The focus with this release of the product is on service management, said Peter Dragunas, director of domain solutions for HP Communications, Media & Entertainment.
As explained in the August issue of xchange, the new generation of SDPs enable service providers to more easily, quickly and affordably, create and deliver innovative services by themselves, or in collaboration with third-party application developers.
The HP SDP 2.0 enhancements include:
• HP Third Party Framework, which takes advantage of HP SOA Systinet and HP SOA Manager along with HP Select Access to provide complete lifecycle governance and security, including network abstraction, third-party developer access and control, and OSS/BSS integration. From design through run-time, SDP 2.0 Third Party Framework delivers the key controls, policies and infrastructure to align IT resources with organizational goals and business models.
• Virtual Identity and Profile (VIP) Broker, which uses the latest SOA technologies to provide virtualized single-point access and control to customer information stored in disparate services silos. The VIP Broker thus enables real-time personalization and the ability to gather real-time business intelligence and context data that can support new business models based on advertising or location-specific content bundles. For example, a service provider might be able to offer a specific bundle of games, screen savers and music to 60,000 people attending a concert.
• Enterprise Service Bus, which creates the bridge between network and IT resources including operational and billing systems.
• OSS Adapters, which provide a complete view of network, network management, service management and quality of service. From a single console, administrators can monitor and control hardware, software and applications to ensure conformance to service-level agreements.
• Service enablers, such as HP OpenCall software, to bridge current telecom environments to emerging IMS and IPTV
• Testing tools, delivered through a combination of HP Performance and Quality Center products including Service Test and Service Test Management, methodologies and best practices. When combined, these solutions have been proven to reduce testing costs up to 50 percent and improve speed and quality of service delivery.
HP www.hp.com
