Bharti Telesoft ‘Softens’ Name to Comviva

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VAS solutions provider Bharti Telesoft has changed its name to Comviva. It’s part of a re-branding initiative designed to present a unified approach to the market.

The name Comviva signifies “communication is life.” Comviva captures the spirit of the company’s new vision – to enrich the lives of over a billion people with value added telecom solutions that enhance their livelihood and lifestyle. It also reflects the company’s intent - to be the No.1 integrated VAS solution provider in its chosen markets, based on a foundation of excellence, innovation and partnerships.

Communication is at the heart of Comviva’s business, with content, community and commerce related services enriching the lives of mobile users and driving growth for mobile operators.

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