Pitney Bowes Uses Cloud for Map Creation

By Tim McElligott Comments
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Pitney Bowes Business Insight has made its latest version of MapInfo Professional available through a cloud-based portal to better share customer, resource and operations data across an enterprise.

MapInfo Professional version 10.5 features enhanced publishing options, allowing users to report and share information more easily and better leverage data across the enterprise for more informed decision-making. This applies to marketing, network management and customer service operations of both electric utilities and communications providers.

Users can access map data with Tile Server technology and integration of Microsoft’s Bing global aerial data. Using a Metadata browser, users will be able to search a location-based data-as-a-service (DaaS) portal for map data right from their desktop by typing a few keywords.

Christopher Cherry, director of communications vertical strategy at PBBI, said that in a highly competitive market, customer and geographic data empowers providers to make more informed decisions for better business, from identifying areas for network expansion, conducting competitive analysis and optimizing marketing efforts.

Other new capabilities that facilitate these decisions include multiple style override capabilities that allow users to manipulate specific formats and labels, while a table list window provides easy searching of data tables for simplified content organization, updating and exporting. It also has improved sharing capabilities as part of new publishing options that allow maps to be easily shared in standard PDF, Layered PDF and GeoPDF formats as well as published to MapInfo Stratus, PBBI’s Software-as-a-Service Web application.
 

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