Author Liz Franklin gives small business owners advice on everything from getting organized to work place behavior and deserves kudos for get book title choice alone: “How to Get Organized Without Resorting to Arson.” But she is now telling your small business customers to go prepaid in order to control their costs.
She says hundreds of dollars per year can be saved by shedding expensive contracts and penalties and switching to prepaid phone service for their businesses’ wireless communications.
If you want to hear Franklin make the case she makes to small business customers, she is holding a press conference on Thursday at 1:30 EST (800-860-2442.) There she will encourage business owners to cut the cord and go wireless. She cites data that says telecommunications costs are not only the second largest indirect expense, but also rank as high as the fourth largest expense overall for a business.
In addition to her book, Franklin has written for USA WEEKEND, Publishers Marketing Association, and has had a column with the Sacramento Business Journal since 2005. It might be useful to hear what she is telling your customers.
A streaming audio recording of the news event will be available on the Web as of 6 p.m. EDT.
