THE CABLE SHOW — Convergys Corp. today announced ICOMS 9, an enabling platform for next-generation services. It’s pre-integrated with Convergys CRM, powered by Microsoft Dynamics CRM, a solution that made its debut at TM Forum Management World 2011.
As part of the company’s Smart Revenue Solutions, Convergys says the ICOMS 9 next-generation solution enables operators to easily configure new service offerings and leverage expanded marketing support to build a truly integrated service experience. The solution uses flexible, offer-management configuration and intelligent technology to improve the integrity of up-sell, cross-sell, new acquisition processes and to drive new revenue growth.
The solution also will enable operators to adopt a complete customer-centric approach through personalization of services, offers, and customer experience, Convergys said. In addition, the solution features service-agnostic advanced rating and discounting with pre- and postpaid convergence enablement.
With standards-based SOA integration, Convergys says ICOMS 9’s simplified enterprise architecture provides a highly adaptable platform to support flexible growth models of the future, while also providing an evolution path to consolidation and lower TCO.
“In our new world of unified communications, creating brand loyalty and driving revenue from personalized services by using real-time actionable intelligence are vital differentiators for building customer loyalty and improving profitability," said George Vonderhaar, general manager, Global Cable & Satellite, Convergys. “Those operators that are able to offer personalized pricing, offers, and promotions, and cross product bundling of next-generation digital services will have found a key to unlocking brand value and growing revenue."
