Comviva has announced new tie-ups with leading content providers and music label companies – GTech and Sangeeta – in Bangladesh.
“Music is one application that has proved to be a major success with subscribers globally, with subscribers embracing various music-based services such as Ring Back Tones," said Milind Pathak, VP, South Asia, Comviva. “Comviva has deep relationships with the content partner ecosystem within Bangladesh and has been managing it successfully for past several months to meet customer needs. We now work with all the leading content providers and are able to provide and manage not only local but also international labels. We also plan to replicate our content management solution in Bangladesh."
With some recent partnerships with content providers in Bangladesh, Comviva says it will now provide some of the most innovative mobile content services in the country. The combination of partnering with leading content partners, together with its proven expertise in deploying and managing music services for operators across multiple growth markets, Comviva plans to further drive the success of ring-back tone services in Bangladesh.
Comviva delivers a range of applications – both home-grown and third party – that engage subscribers and provide convenience, entertainment and information services, while also addressing operator goals of accelerating revenue growth. Comviva is among the top three content aggregators for RBT and its CRBT solution powers ring-back tones for more than 13 million subscribers with a leading operator in India.
