Virgin Media Business is taking a new approach to the cloud that the company says will free businesses from IT constraints.
The company plans to deliver products and services that provide the clarity and support to enable U.K. businesses to make the right choices about where and how they access their IT infrastructure and applications, with jargon-free advice, easy-to-use technology and straightforward support.
Virgin Media Business says this is a direct challenge to competitors who “have brought unnecessary confusion to the cloud," complicating a process that can be an easy and effective way to manage information-technology departments.
“Organisations are craving some clarity and no-nonsense advice. Providing easy-to-use, simple cloud services that do exactly what they say they’ll do, really well, is a breath of fresh air. Most are already signed up to the benefits of the cloud, but constant jargon and complicated advice have created a real barrier to entry," said Mark Heraghty, managing director, Virgin Media Business.
Virgin Media Business’ first true cloud product is the Virtual Private Data Center (VPDC), which it says will provide all types of businesses with powerful, virtual computing power. The new service is designed to help enterprises quickly and effectively test and develop applications without having to pay for hardware or give up vital office space. Businesses use the service to develop and launch e-commerce facilities, giving them the ability to easily increase their virtual servers as customer demand builds, Virgin said.
The VPDC service lets IT managers gain virtual computing power by designing and deploying their own private data center in just a few clicks. They can have it up and running the same day and the set-up can then be modified as and when required, with changes being ready to go within an hour and a half.
Customers aren’t tied to minimum length contracts and are billed by the hour for however much virtual power they use.