Billing/charging software and solutions provider Redknee Solutions has signed an agreement to support the launch of a new mobile virtual network operator (MVNO) in Latin America. It’s a four-year deal worth more than $5 million.
Redknee will deploy and manage an end-to-end billing solution for the MVNO as the unnamed operator concentrates on launching branding and marketing campaigns.
Redknee says this new customer win reflects its growing presence in the mobile virtual network enabler (MVNE) and MVNO sector, and marks its first expansion into the Latin American market. An Informa Telecom & Media report says the number of Latin American MVNO subscribers will increase at a CAGR of 28 percent from 2010 to 2013, reaching 6.6 million.
“This win demonstrates our ability to enable new market entrants to successfully launch with the support of innovative solutions and services that span the end-to-end spectrum of user needs," said Lucas Skoczkowski, CEO of Redknee Solutions. “It encourages us to continue to invest in developing cloud-based and in-network real-time monetization solutions that support the growth of wireless, multi-play and alternate service providers in Latin America and around the world."
The Redknee billing solution addresses activation, provisioning, customer care, unified rating, messaging, real-time charging, billing and invoicing. Redknee’s cloud-based solution also offers a business model that allows MVNEs flexibility while growing their business, and minimizing investment risk with low initial setup costs, the company said.
Redknee says its billing platform offers an integrated promotions engine along with powerful business intelligence and analytics that enable MVNEs to help MVNOs gain deeper insight into subscriber usage. It can create unique offerings to differentiate and capture a larger market share. Redknee’s open and flexible solution also enables the seamless integration into loyalty programs and third-party partnerships. The company’s MVNE billing solution supports the growth strategies of multiple MVNOs across the globe, including the Sprint MVNO, iwireless, KPN and Orange.