VIRGO, an information distribution company focused on the most innovative and complex business-to-business markets that fuel the U.S. and world economies, announced today that its brand B/OSS is excelling among market competition.
A recent report released by Sonus PR ranks B/OSS first in the percentage of service provider composition, based on unique online visitors per month and newsletter subscribers.
The report, titled Which Publications Reach the Most Carriers and Service Providers?, demonstrates B/OSS’ excellence in service provider composition. The report shows the eight publications reaching the largest number of wireless carriers and telecom service providers in the North American market.
“What the report doesn’t consider is the wealth of premium content also offered by B/OSS. A July 2011 shift to an all-digital magazine has greatly expanded our global audience reach, naturally including a larger overall volume of service providers," said B/OSS Publisher Danica Cullins. In addition to the first five digital magazine issues, B/OSS has published ten Reports and three Solution Centers since May 2011, and hosted five webinars in the second half of 2011. “B/OSS remains committed to providing in-depth information – relevant to and suited for BSS & OSS professionals in the communications service provider market," said Cullins.
To view the B/OSS 2012 Content Calendar, click here.
“In today's global market, when you look at the finite amount of service providers, the most important thing is not how many eyeballs are on your content, but assuring that they are the right eyeballs. We are very proud that B/OSS has such a high composition of service providers making up its audience," said VIRGO CEO John Siefert.
In addition to an engaged website audience, B/OSS also hosts a thriving LinkedIn Group. With approximately 200 new members a month, the group has exhibited astonishing growth and has reached more than 5,400 members. “People from all over the world with common concerns around improving the business and operational aspects of their communications businesses are sharing experiences through our LinkedIn group," said Tim McElligott, editor in chief for B/OSS. “It is a testament to the growing importance of BSS and OSS." To join the B/OSS LinkedIn group, click here.
About B/OSS
Billing & OSS World (B/OSS) is a leading provider of news and information distribution as well as editorial analysis for communications service providers’ software sector. As CSPs strive to streamline their businesses and make them more competitive through the application of business and operations support systems and processes, B/OSS offers a comprehensive source of intelligence that identifies industry trends, drivers and innovations in this sector.
About VIRGO Publishing
VIRGO is an information distribution company focused on the most innovative and complex business-to-business markets that fuel U.S. and world economies. Our mission is to help business professionals break through the hype, ambiguity and information deluge they experience, by offering trustworthy guidance on the decisions they need to make — be that early in their decision making process, whilst making a purchase decision, or following the decision when a product, service or ingredient is in use.
We do this in each of our networks by focusing on five key tenets that make their information journey fruitful: Content, Audience, Brands, User Experience and Performance Marketing.
With 19 brands including trade magazines and/or websites, 8 trade shows and regional conferences, training and accreditation programs and an expanding online platform, VIRGO leverages its events, publications, digital and other media to provide integrated solutions for professionals in industries, including healthcare, natural products, telecommunications and self-storage.
