Cisco Debuts Video Services Delivery Platform That's Heavy on Cloud

By Craig Galbraith Comments

CONSUMER ELECTRONICS SHOW — Cisco has unveiled a new and expanded video-services delivery platform that the company says empowers service providers and media companies to deliver new intuitive and synchronized multiscreen video experiences.

"Videoscape Unity" integrates the Cisco and NDS video portfolios and includes a multiscreen cloud DVR that lets viewers restart shows, catch up on past programs, and play back DVR-captured content from anywhere, on any screen.

Calling Videoscape Unity an "agile, open software platform," Cisco says the platform goes above and beyond "TV Everywhere" services, empowering operators to speed the delivery of immersive multiscreen video experiences that advance their unique service and brand visions.

Other features include: Video Everywhere, which broadens TV Everywhere with unified search, discovery, and viewing functions to allow consumers to watch premium live and on-demand content on any (service provider managed or unmanaged) connected device regardless of location; and IP Video over Cable, which gives viewers expanded choice of content and IP video services, with faster delivery of on-demand and interactive offerings, across a wider range of service provider managed devices – with the flexibility to add unmanaged devices, Cisco said.

"When implementing next-gen video, service providers and media companies previously had to choose between custom integrated solutions that stranded them in a point solution, or standard product-based solutions that had limited opportunities to customize and bring their brands to life," noted Jesper Anderson, SVP and GM, Cisco Service Provider Technology Group, at a Consumer Electronics Show news conference Monday. "Videoscape Unity combines the advantages of these approaches – offering a set of standard service-powering cloud, and network components with the ability to design and deploy customized user experiences across many screens."

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