Adivent Signs Sales Outsourcing Deal With Witech

Italian telecom vendor Witech has chosen Adivent to expand the company’s sales reach throughout Europe, the Middle East and North America. The three-year deal is the largest contract ever for Adivent and marks the expansion of the firm's services outside of the European market.

"Having built a strong success track record for its solutions and services focused on the Next-Generation Wireless Networks/Next-Generation Wireless Services (NGWN/NGWS) within the Italian telecom market, WiTech is now ready to grow its business through expansion across Europe and by entering high-growth markets in the Middle East and North America," said Gianni Burzi, managing partner at Adivent.

"Because of our proven, performance-based business model, WiTech requested that Adivent establish sales teams outside of Europe at a much faster pace and lower cost than building in-house teams," Burzi added.

WiTech offers a range of solutions and services focused on NGWN/NGWS solutions, with a focus on Broadband Wireless Access (BWA) and standard technologies, like 3G/HSXPA, WiMAX and 4G/LTE. The company will expand globally to help wireless operators operate more efficiently and drive improved revenue.

"Wireless operators around the globe are looking to increase business and create a competitive differentiation with broadband solutions that are economic, reliable and easy to deploy," said Andrea Calcagno, CEO at WiTech. "Expanding our offerings into new wireless markets around the globe would be extremely time-consuming and expensive to complete in-house. With Adivent,we hit the ground running with a thorough process for analyzing, developing and conducting sales campaigns that are based on performance and leverage existing relationships with many of the leading telecom operators in the world.”