Mobinil, Egypt’s largest GSM operator with more than 21 million subscribers, has selected Comviva’s SMS Router solution to enhance SMS traffic delivery across its network. The SMS Router will embed a new class of message intelligence into Mobinil’s network to improve handling of high throughput requirements, optimize delivery, load-share and integrate existing SMSCs more efficiently, according to Comviva. With SMS Router, all SMSCs across the network become one virtual SMS processing platform, enabling Mobinil to reduce the burden on some SMSCs and exploit latent SMS processing power elsewhere – resulting in a huge gain in message-handling capacity. “We are very pleased to be partnering Mobinil, one of the region’s most dynamic operators, to deliver new and compelling value added services to the mobile community. Having achieved success with deployments of messaging solutions across the globe, we are confident of adding value to Mobinil’s services in the Middle East region with our SMS Router solution,” said Sabri Amireh, VP, Middle East & North Africa, Comviva. Comviva has deployed solutions for more than 35 mobile operators in the MENA region. Comviva’s solutions reach 130 million subscribers across the Middle East and North Africa and over 500 million subscribers globally.
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