Pitney Bowes Business Insight Upgrades e-Messaging

Pitney Bowes Business Insight has unveiled a new version of its e-Messaging solution that enables businesses to manage and automate two-way e-mail and short message services (SMS) communications. e-Messaging v1.1 provides auto-categorization of inbound messages and the digital signing of outbound communications, improving call center operations, customer service, archiving and regulatory compliance.

The e-Messaging solution provides complete message delivery management, communication analysis and reporting, and archiving of print, electronic and mobile communications. Traditionally, organizations would have needed to integrate three or four solutions from different vendors in order to achieve the same end-to-end functionality.

The new content categorization feature in e-Messaging v1.1 automatically prioritizes and routes inbound e-mail and SMS messages to the appropriate personnel based on the message’s content and urgency. This streamlines response and auto-response processing for inbound messaging, improving the overall customer experience. Additionally, to guarantee the authenticity of sent messages, e-Messaging v1.1 has a built-in digital signature capability to ensure trust in e-mail communications from senders to their customers.