Bahrain-based Bintel will deploy Redknee Solutions’ Turnkey Converged Billing and Mobile Money solutions to roll out services in West Africa. The deal enables Bintel to differentiate its offering and provide an enhanced subscriber experience when it extends its mobile service in Gabon later this year. With these solutions, the new West African wireless operator will roll out advanced personalized services to its subscribers at a reduced delivery cost, bringing value-add to the highly penetrated market of Gabon. Redknee’s Turnkey Converged Billing solution for prepaid and postpaid voice, data, and messaging delivers a functionally rich platform that extends beyond basic rating, charging and billing models, enabling operators to differentiate service offerings in competitive markets. The real-time solution optimizes and improves the overall subscriber service experience – from provisioning, real-time rating and charging, billing and customer care, to providing the tools that allow for fast and flexible pricing, bundling and launching of individualized promotions and new services, according to the company. “Redknee’s experience in meeting aggressive timelines and helping wireless operators attract underserved or unpenetrated segments with value-based pricing and service offerings were key in Bintel’s decision to deploy Redknee’s solutions,” said Alawi Baroum, Bintel’s CEO. “Redknee’s reputation for positively impacting and enhancing the subscriber experience and helping wireless operators drive revenue and profitability, especially in high growth markets, made Redknee the ideal partner for Bintel as we bring our customer-centered services to Gabon.” In addition to Gabon, Bintel is expanding its market share in the Central African Republic and Somaliland. The company recently announced plans to significantly increase its Africa footprint in the next two years by foraying into at least three new markets including Gabon, and has pledged $250 million USD for investment in the region as part of its strategic expansion.
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