Salesforce.com Unveils New Cloud Computing Approach

Salesforce.com claims it has redefined CRM with its powerful new cloud computing approach.

With more than 50 new features, Salesforce CRM Winter '09 enables companies of all sizes to manage their customer interactions across sales, marketing, and customer service. Customers have embraced these new technologies and are receiving extended value and new levels of success from their CRM deployments. Built on the Force.com platform, the company says Salesforce CRM is the fastest, most flexible CRM service on the market today.

"As the leading best-of-breed CRM provider in the world, companies continue to look to salesforce.com to define CRM in the era of cloud computing," said George Hu, executive vice president of Marketing, Applications and Education at salesforce.com. "We're responding with more investment than ever across our three part CRM strategy - complete CRM for every customer touch point, leading-edge collaboration within and beyond the company, and flexible customization and integration via the Force.com platform. That's why our customers continue to set the industry standard for CRM success."

The company says Salesforce CRM is being used by more than 47,700 enterprises and 1.1 million subscribers to serve their customers without any of the cost, risk or complexity of traditional, on-premise software.