Synchronica Launches Messaging Device

Synchronica and Korean device manufacturer, KC Mobile, today introduced MessagePhone, touted as a new, low-cost messaging device. The new MessagePhone provides an integrated device and service solution that delivers smartphone-like functionality and messaging services at lower total cost of ownership (TCO) than competing solutions, according to the companies.

MessagePhone enables operators in emerging markets to bring mobile data services to the mass market and to combat churn. Available immediately in two models, it is distributed by Brightstar.

The new MessagePhones offer advanced features, such as push e-mail and synchronization services, mobile instant messaging, a full HTML web browser, and access to social networking sites. The Java-enabled MessagePhone handsets feature a full QWERTY keyboard, large color LCD screen, MP3 and MPEG4 player, camera, SD memory expansion, a robust personal information manager (PIM), optional Bluetooth connectivity, USB connector, and a built-in FM radio. MessagePhone is sold as a turnkey, integrated solution with an all-inclusive price as low as $99 U.S.

MessagePhone comes bundled with a complete suite of infrastructure services providing a comprehensive and affordable mobile messaging and Internet experience for users across Africa, Latin America, Eastern Europe and Southeast Asia. Powered by Synchronica Mobile Gateway, the devices provide push e-mail and synchronization, as well as instant messaging and access to social networking sites, complemented by a full HTML browser licensed from mobile browser vendor Bolt. MessagePhone has been designed to become the primary Internet device for users who don't have frequent access to a PC, offering special features, such as a built-in mobile signup wizard: Users simply type in their e-mail address and password and instantly start receiving e-mail.

The underlying Mobile Gateway messaging services are designed to easily integrate with the operator network. Mobile Gateway connects the MessagePhone to enterprise and consumer mail servers, social networking sites, IM communities, and RSS web feeds. Unlike messaging solutions of leading smartphone vendors, the Mobile Gateway platform uses open industry standards and supports virtually any device from any manufacturer, enabling carriers to extend the service to other devices and across their entire subscriber base.