Beyond Software: Keys to CRM Success – Best Practices for Achieving ROI From Your CRM Solution

CRM does work.

And having the processes in place to leverage your billing and other operations support systems is the key to knowing – and retaining – your customers and selling with confidence to specific demographics.

Results can match expectations, especially when CRM software is flexible enough to meet your unique objectives. Successful CRM programs employ a customer-centric philosophy that is established, promoted, and supported across the enterprise - from top management to sales and the customer service representatives who rely on it daily.

Learn how to bridge the disconnect between the implementation of a technology solution and return on investment you expect from your customer solution by hearing from experts who have made it work.

This Webinar will provide real-world analysis of CRM's place in the telecommunications marketplace, insight into technologies and processes that have worked, and a case study that proves it. In this Webinar, experts will:

• Review the objectives of profitable CRM programs
• Identify key components necessary to meet your objectives
• Share lessons learned from the process of building a CRM module
• Help you learn essential steps to maximize the CRM experience
• Discuss a service provider who leveraged their billing solutions provider to realize their customer retention goals

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