Building Your M2M Strategy: 4 Steps for Success

Available: On Demand

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Posted October 18, 2011 in Webinar, M2M, Service Providers, Billing, Analyst Reports, Mobile Devices, Monetization, Service Management, Service & Network Management, Mobile Device Management

Speakers: Jim Dunlap, President, Cycle30; Michael Kirk, Director, M2M Markets

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As the ecosystem around machine-to-machine communications takes shape, questions abound over the right go-to-market strategy for all players and the requirements necessary to bring an end-to-end solution to market.

New kinds of partnerships and new ways of thinking about advance billing and other elements of monetizing M2M need to be explored now to prepare for what is expected to be considerable demand. Gartner said the market is already seeing a 30 percent to 40 percent annual growth rate and the number of devices projected over the next few years that will be connecting to the network raises more questions about performance, assurance and monetization.

In this Webinar you will gain new perspective from Cycle30 on lessons it has already learned in this space.

The Webinar will address:

Defining M2M for the service provider
Partnering options between service providers, device manufacturers and solutions providers
What M2M means for the solutions provider
The size of the M2M opportunity
Requirements for an end-to-end solution
Four pillars of a comprehensive M2M strategy

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SPEAKERS

Jim Dunlap, President, Cycle30
Mr. Dunlap is responsible for strategic direction, operations and financial performance. He has 20 years of leadership experience in retail, consumer products, utility, and telecom. Prior to Cycle30, he held senior roles at GCI, Campbell Soup Company, and Nordstrom.

Michael Kirk, Director, M2M Markets, Cycle30
Mr. Kirk is responsible for M2M strategy, solution evolution and account management . He has 13 years of business development and IT operations management in telecommunications. Prior to Cycle30, he held senior roles at AT&T, Cingular Wireless and Leap Wireless.

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